Fendi

Industry
Fashion
Product
Smart Photobooth

Consumer Tension

I’m in transit and want to explore products without slowing down.

Experience

As travelers approached, the AR mirror activated hands-free to showcase sunglasses with a virtual try-on and instant photo print.

Results

Sell-out of sunglasses line during the activation.

Photos Printed

400+

YoY sales growth vs. non-AR version

43%

First AR Print Mirror at Istanbul Airport

Pop-up scaled to Dubai & extended in Istanbul

The Future of Engagement Starts Here