Fendi Travel Retail

Industry
Fashion Retail
Product
AR Mirror

Consumer Tension

I’m in transit and want to explore products without slowing down.

Experience

As travelers approached, the AR mirror activated hands-free to showcase sunglasses with a virtual try-on and instant photo print.

Results

Sell-out of sunglasses line during the activation.

Photos Printed

400+

YoY sales growth vs. non-AR version

43%

First AR Print Mirror at Istanbul Airport

Pop-up scaled to Dubai & extended in Istanbul

The Future of Engagement Starts Here