Kiehl’s AR Experience

I walk past stores every day — give me a reason to stop

Passersby saw their skin concerns visualized via AR on the storefront window, prompting them to enter and explore skincare solutions.

Kiehl’s became the first beauty brand to use AR mirrors as a storefront customer acquisition tool, integrating real-time skin analysis directly into window displays. This activation generated 3,118 interactions, 17 activations per hour, and delivered a 20% increase in foot traffic and higher average order value—proving AR’s impact on in-store performance.

Following these results, Kiehl’s is scaling AR mirrors across 10+ locations and extending the technology to high-impact environments such as music festivals and Sephoria, demonstrating AR’s power as a scalable, multi-channel engagement platform.